About

Our hub brings together passionate flower farmers from across Herefordshire, South Shropshire, Powys and Monmouthshire, giving their beautiful, seasonal, British-grown stems a dedicated place to shine. By connecting growers directly with florists, we’re helping locally grown flowers compete with imported, less sustainable alternatives - offering fresher blooms, lower flower miles and a meaningful way to support small-scale British farming. At The Wye Flower Grower Collective, every stem tells a local story. Every purchase helps our region bloom.