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When Gill Hodgson first set up Flowers from the Farm (FFTF) in 2011, her business Fieldhouse Flowers was member number one. She put out a press release to tell the world about the organisation and her reasons for starting it and this gained coverage in her regional newspaper, The Yorkshire Post. Before she could blink, Gill was asked by The Great Yorkshire Show if she’d exhibit there, so she took a deep breath, pretended she did stuff like this all the time and said yes with a lot more confidence than she actually felt.

The display was a triumph and the public loved it, and more importantly, so did Gill. Chatting with the visitors about the flowers, about growing and about her experience, she realised that flower show displays could be a hugely valuable platform for the fledgling FFTF. They allowed it to connect directly with the public on large regional stages, and even more importantly, to put scented British cut flowers right in the line of sight and under the noses of visitors.

As Flowers from the Farm member numbers grew, Gill encouraged local groups to collaborate to put on displays at flower shows across the country and every region’s experience echoed her own in Yorkshire. The public love our displays of beautifully natural, seasonal scented blooms. The show organisers love the enthusiasm of our FFTF teams and their interaction with visitors: making buttonholes and flower crowns, floral selfie stations and charity sniff tests.  FFTF teams love the experience: just as Gill learned in the early days, working with other local growers on a large scale project, sharing ideas and arranging skills brings a huge boost to experience and confidence.  The show judges seem just as keen too, as FFTF has netted bags full of gold and silver gilt medals over the last 10 years.

Char Johnson, wearing a flower crown, chats to school children and inspires them to embrace flowers at RHS Hampton Court.

Char Johnson inspiring the next generation of flower growers at RHS Hampton Court. Photo: Janne Ford

An attentive audience sit on wooden chairs to watch at Flowers from the Farm sustainable floristry demonstration in the floral marquee at RHS Tatton 2023

An attentive audience watches demonstrations at RHS Tatton Flower School. Photo: Esther Shea.

The volunteers from the FFTF East Anglia region who helped to create the stunning display at the 2022 Sandringham Show

FFTF East Midlands members and their joyous display at the Sandringham Flower Show.

Watch videos about our story

How FFTF began at a breakfast table in Yorkshire

Hear how Gill Hodgson was inspired to start a flower growing network and her feelings about how FFTF has grown since those early days.

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Friendships through flowers

Working with other regional members on show displays is a great way to build your confidence. Watch an FFTF team at work building a show display and read more about our regional activities.

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Our Diversity Action Group

Marianne Mogendorf of Wolves Lane Flower Company talks about why, in the summer of 2020, it was important for members to come together to improve diversity in our membership and in the flower industry in general.

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